Ethics in marketing : international cases and perspectives / written and edited by Patrick E. Murphy, Gene R. Laczniak and Andrea Prothero.
Publication details: Abingdon, Oxon ; New York, NY : Routledge, 2012. Description: xii, 171 p. : ill. ; 26 cmISBN: 9780415783514 (cased) :; 0415783518 (cased) :; 9780415783521 (pbk.) :; 0415783526 (pbk.) :Subject(s): Marketing -- Moral and ethical aspects | Marketing -- Case studiesDDC classification: 174.4 LOC classification: HF5415 | .M8348 2012| Item type | Current library | Class number | Status | Date due | Barcode | Item reservations |
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| HF5387. R835 2013 Just business : | HF5415. K625 2013 Marketing : | HF5415. M58 2010 Different : | HF5415. M8348 2012 Ethics in marketing : | HF5415.1255. G86 2008 Harry Potter : the story of a global business phenomenon / | HF5415.1255. J64 2015 Contemporary brand management / | HF5415.1255. J64 2015 Contemporary brand management / |
Formerly CIP. Uk
Includes bibliographical references (p. [156]-169) and index.