The rise of mass advertising : law, enchantment, and the cultural boundaries of British modernity / Anat Rosenberg.
Publication details: Oxford Oxford University Press 2022 Edition: First editionDescription: 406 p illustrationsLOC classification: HF5813.G7 | R67 2022Summary: 'The Rise of Mass Advertising' is the first cultural legal history of mass advertising in Britain c. 1840-1914 and its legal shaping; drawing together the history of capitalism, the history of fields of knowledge, and the history of modern disenchantment to present a new account of advertising's significance for modernity.| Item type | Current library | Class number | Status | Notes | Date due | Barcode | Item reservations |
|---|---|---|---|---|---|---|---|
Book-Circulating
|
Fischer Hall Library Main shelves | HF5813. G7R67 2022 (Browse shelf(Opens below)) | Available | Donated by Prof Fernandez-Armesto, Spring 2023 | B014793 |
Total reservations: 0
Browsing Fischer Hall Library shelves, Shelving location: Main shelves Close shelf browser (Hides shelf browser)
| No cover image available | ||||||||
| HF5686. I56 Accounting : | HF5686. I56G73 Global accounting and control: | HF5686. I56G73 Global accounting and control: | HF5813. G7R67 2022 The rise of mass advertising : law, enchantment, and the cultural boundaries of British modernity / | HF5821 .B89 Buy this book : | HF6146. T42R63 100 greatest tv ads | HF6161. C77D33 All made up : |
Includes bibliographical references and index.
'The Rise of Mass Advertising' is the first cultural legal history of mass advertising in Britain c. 1840-1914 and its legal shaping; drawing together the history of capitalism, the history of fields of knowledge, and the history of modern disenchantment to present a new account of advertising's significance for modernity.