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Adams, John, 1939-

Merchandising intellectual property / John Adams with Julian B. Hickey, Guy Tritton. - 3rd ed. - Haywards Heath, West Sussex : Tottel, c2007. - xxxi, 288 p. ; 26 cm.

Includes bibliographical references and index.

ISBN: 9781845922382 (hard) 1845922387 (hard)

LCCN: 2008378115

Subjects--Topical Terms:
Merchandise licensing--Great Britain.
License agreements--Great Britain.
Intellectual property--Great Britain.

LC Class. No.: KD1269. / A75 2007