TY - BOOK AU - Murphy,Patrick E. AU - Laczniak,Eugene R. AU - Prothero,Andrea TI - Ethics in marketing: international cases and perspectives SN - 9780415783514 (cased) : AV - HF5415 .M8348 2012 U1 - 174.4 23 PY - 2012/// CY - Abingdon, Oxon, New York, NY PB - Routledge KW - Marketing KW - Moral and ethical aspects KW - Case studies N1 - Formerly CIP; Includes bibliographical references (p. [156]-169) and index ER -