TY - BOOK AU - Armstrong,Gary AU - Kotler,Philip TI - Marketing: an introduction SN - 9780273767183 (pbk.) : U1 - 658.8 23 PY - 2013/// CY - Boston, London PB - Pearson KW - Marketing KW - Textbooks N1 - Formerly CIP; Previous ed.: Boston, Mass.; London: Pearson, 2011; Includes bibliographical references and index ER -